How to Stand Out in Ecommerce

Published on 19 Aug 2025

How to Stand Out in ecommerce with On-Brand Packaging


In the fast-paced world of ecommerce, your packaging is more than just a box to get products from A to B. It’s your first impression, your brand moment, and your chance to stand out. With more deliveries landing on doorsteps than ever, thoughtful packaging can turn a routine unboxing into something memorable. Here’s how to make your parcels pop while keeping sustainability front and centre.

Go Plastic-Free (Your Customers Will Thank You)

Plastic-free packaging isn’t just better for the planet. In fact, according to a DS Smith report, nearly three-quarters (73%) of consumers now expect more sustainable packaging options. Choosing materials like paper-based Flexi-Hex sleeves shows customers you care about waste, oceans, and the future.

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Right Size, Right Message

Ever received a tiny product in a giant box? It’s frustrating, wasteful, and leaves your bin overflowing into the kitchen. Choose packaging that fits snugly and efficiently; it’s better for shipping, better for the environment, and better for your brand.

Create a Brand Moment

Unboxing is a chance to connect. A clever message inside the lid, a surprise pop of colour, or a simple thank-you note can turn a delivery into a delight. Flexi-Hex packaging offers a tactile, premium feel that elevates the experience from the moment it’s opened.

A clever message inside the lid, a surprise pop of colour, or a simple thank-you note can turn a delivery into a delight.

Make It Reusable

Customers love packaging they can reuse and Flexi-Hex is designed for just that. Like bubble wrap, our sleeves can be compactly stored in a drawer, ready to protect something else down the line. It’s packaging with a second life.

Protect What Matters

No one wants a broken product. Flexi-Hex is renowned for its protective design, keeping everything from glass bottles to surfboards safe in transit. It’s lightweight, strong, and engineered to absorb impact so your products arrive in one piece, every time.

Discover Flexi-Hex packaging solutions

Take a look at our paper packaging solutions across a range of industries